Tag Archives: Yahoo

Google, Rockstar and Yahoo…

It’s been a crazy week leading up to E3. This week has been all about Google’s Lively, Rockstar Games potential ban on their Bully: Scholarship Edition game. Then  you’ve Yahoo, Microsoft’s new love interest, shacking things up as the team with Double Fusion and NeoEdge Networks. I really want to check out more of  Google’s Lively [...]
Posted in Online Worlds, Social Media | Also tagged , , , | Leave a comment

Yahoo Buys Mobile Game Ad Company

VentureBeat just revealed that Yahoo is just bought mobile game ad company Actionality. Yahoo’s expanding line of mobile services already includes games, and this purchase gives Yahoo another place to sell ads. Actionality sticks ads into mobile games and other applications as they’re being downloaded from a mobile web browser to a phone; competitors include Greystripe. I’ve [...]
Posted in Advertising | Also tagged , | Leave a comment

Canada’s Word of Mouth – From Mass to Grass Conference

Sean Moffitt over at Buzz Canuck is helping co-chair the Canadian Marketing Association’s first annual conference dedicated to Word of Mouth called “From Mass to Grass”. Some of the topics at the event are the following: Consumer Generated Content Social Media, Networks & Virtual Communities Grassroots Community Building It looks like it’s going to be a day packed full [...]
Posted in Marketing, Social Media | Also tagged , , , , , , , | Leave a comment