Tag Archives: Social Media

A comparison of social media tools

A few people having been wanting to see a deep comparison of the social media tools out after my post last week about Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide. There are a few books out there trying to do just that. Both of the options that I’ve come across are [...]
Posted in Social Media | Also tagged , | 3 Comments

Cluetrain Plus 10: If you want us to talk to you, tell us something. Make it something interesting for a change

Yesterday marked the 10th anniversary of the Cluetrain Manifesto. Our faithful leader Keith McArthur organized a project and had different people blog about each of the 95 theses. There are still a few spots open,… so sign up, write up and post up something today. I’m going to write about: If you want us to talk [...]
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Interview with Nikolas Badminton from Blast Radius – Part 1

This week I had the pleasure of sitting down with Nikolas Badminton from Blast Radius. He’s one of the Senior Digital Strategist at the company. Blast Radius has been around since 1997 and works in the online space. Their goal is to help major consumer-facing brands revolutionize marketing and branding. In part 1 of this [...]
Posted in Branding, Marketing, Social Media | Also tagged , , | 3 Comments

Skittles Scandal: Tracking the Skittles Experiment [Saturday March 14th]

With Skittles adding a new video this week and Facebook launching a new home page for users as well as a new Facebook Page. I thought this might start to effect the Skilttles campaign form last week. This week was a mixed bag of good and bad, some of the numbers are going way up [...]
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Skittles + Social Media = New Power Couple

For the last 24 hours all anyone could talk about, good or bad, was the new Skittles site launch. If you head over to the Twitter search page, you can track what everyone is saying in real time. The topic is so hot tonight that it’s on the main page for daily trend results:
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Finding a Social Media Job On Twitter

Dear Social Media Expert/Strategist/Consultant I’m writing you this letter today because of your latest tweet. I’ve seen this written a few times and I find it ironic that you and so many people said the following on Twitter:
Posted in Social Media | Also tagged , , | 8 Comments

Facebook & Social Gaming One Year Later

A few articles over the weekend touch on Facebook becoming more of a social gaming platform and trying to leverage that success into a subscriber number. You has The Star; Facebookers can now become virtual art dealers and AllFacebook’s; Is Facebook the Napster of the Games Industry?. Both articles are featuring Gabe Zichermann who was [...]
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Age of Conversation 2: Why Don’t People Get It?

The “Age Of Conversation”, a collaborative book on the future of marketing, which I was proudly invited to co-author… thanks to Drew, and Gavin. Below are some of the chapter areas covering this year’s theme “Why Don’t People Get It”, which I’ve chosen to talk about my marketing tragedy: A topic only for the brave [...]
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