Tag Archives: Research

Gamers Make More Money (Research)

It was great to see the National Post covering the research study released by IGN and Ipsos MediaCT mid-last week. The basic study reveals that gamers are a huge influencers for techbology, media and entertainment when it comes to their family and friends. According to the IGN study, the average income of a gaming household in [...]
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Weekly News & Link Roundup: October 19th – 25th, 2008

Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. Enjoy [...]
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Weekly News & Link Roundup: October 12th – 18th, 2008

Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. Enjoy [...]
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Top Facebook Applications: What Are Their Common Traits

Last week I sent out a tweet about the Top Facebook Applications website. I spent the last week going over the top 10 and seeing what the traditional games all have in common. There are only two traditional games in the top 10… Scrabulous & Texas HoldEm Poker. I find this interesting when you see [...]
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The Power of Information in Behavioral Targeting

I wanted to look behavioral targeting and the importance of having all your ducks in a row or put another way, not putting your cart before the horse when launching your marketing campaign for XYZ video game. Marketing, much like cooking, is an art and a science. The Adotas article goes on to explain the [...]
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Pogo.come Honour on Top 50 Websites Since 2001

Compete released their Top 50 websites since 2001 report over the weekend. The only game company on the list is , which until a few years ago wasn’t owned by Electronic Arts (EA). The online gaming site has grown from a respectable attention share of .34% in 2001, it now grabs nearly 1.69% of all time [...]
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I’m My Audience; Therefor I know Audience

Those who know me, know that besides working an ad agency and freelancing on the side. I’m also a big nerd when it comes to school. I decided last year that I wanted back into the life of school and the many exciting opportunities it brings with it. Now stay with me as I show [...]
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I’m a Junkie…. for News, That is.

Growing up in the mean streets of Jane & Sheppard as a child, I never took to reading. However, after moving 12 times and finally getting into junior hight, I found the joy of reading through mystery books. From that first book, I was sparked with the passion and imagination of what’s possible. Through high [...]
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