Tag Archives: H&RBlock

Facebook: The Advergames are Coming… and they are bad.

By Duane Brown | Published: January 30, 2008

Brenda Brathwaite at Applied Game Design has a great article on why H&R Block failed at creating an advergame on Facebook. Developing games for Facebook isn’t as easy as it looks. The myth: people are so into Facebook and its games that they’ll play any game. The reality: bad games are still bad games, particularly when [...]

Posted in Advertising, Social Media | Also tagged Facebook, In-GameAds | Leave a comment

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Hi there! My name is Duane Brown.

I am a digital strategist helping clients connect with their communities and stakeholders online. I've a strong passion for digital marketing and video games. Read my full bio or contact me if you wish to hire me for your next campaign or project.

You may have also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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