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Hi there! My name is Duane Brown.
I am a digital strategist helping clients connect with their communities and stakeholders online. I've a strong passion for digital marketing and video games. Read my full bio or contact me if you wish to hire me for your next campaign or project.
You may have also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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Tag Archives: Branding
Top Facebook Applications: What Are Their Common Traits
Last week I sent out a tweet about the Top Facebook Applications website. I spent the last week going over the top 10 and seeing what the traditional games all have in common. There are only two traditional games in the top 10… Scrabulous & Texas HoldEm Poker. I find this interesting when you see [...]
Posted in Social Media Also tagged "Facebook Applications", "Texas HoldEm Poker", Facebook, Mob Wars, Research, Scrabulous, Socialgame, SocialGaming, Trends Leave a comment
The Andromeda Strain [Advergaming]
At 9pm tonight is the premier of the The Andromeda Strain based on a book by Michael Crichton (1969). A&E has developed a video game, as they do for all their other properties, around the mini-series. The filming for the mini-series happened at the Burnaby, BC campus of Simon Fraser University.
The game sets the stage [...]
Lesson Learned: The Year That Was Virtual Worlds
I was digging through the archives over at Kzero came across their thoughts on the year that was Second Life…. virtual worlds. However, Second Life is getting most of the attention.
If you build it, they might not come
It takes more than a press release
Collaboration is good, but what’s in it for me?
There are ‘other’ worlds
The [...]
Why Launching a Brand on Facebook is like Gardening Part 2
Yesterday I shared part 1 of my piece on what I thought it took to launch a brand within Facebook. Today I wanted to expand on that and dig a bit deeper. Planning will be key for both your long-term and short-term success. You may not see results right way, but if you stick with [...]
Why Launching a Brand on Facebook is like Gardening Part 1
After being sick last week and having a great deal of quality time to let my thoughts bubble over. I’ve come back to this one metaphor “to succeed on Facebook with your social media goals, you’ve to treat your project like a garden”. BTW, I think this goes for online worlds like Second Life [...]
Marketers Are Leaving Second Life
The LA Times has an interesting article, Virtual marketers have second thoughts about Second Life, about how corporations are leaving Second Life because they can’t seem to attract and sustain people to their virtual entities.
Consulting firms that were set up to bring brands into Second Life are busy helping clients explore other worlds.
One such agency, [...]
Is Second Life Worth The Price Of Entry?
Game|Life is pointing to a great article in Forbes questioning weather Second Life is worth the investment. I’ll have to check out the paper version on the way to work this week. In Second Life you can’t build it and forget it, you need to maintain it much like you do a garden.
Become One With the Game