Author
Hi there! My name is Duane Brown.
I am a writer, strategist and researcher, not to mention a mean chef in the kitchen. I specialize in digital marketing, which includes search (PPC, SEO & link building), social media and web analytics. I write on this blog, do freelance work for various clients, maintain GameIndex and just to keep things interesting... I'm looking to launch a boutique e-com site.
You've may also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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Category Archives: Social Media
Social Media Case Studies: 30+ to Review
The Engaging Social Media blog has a entensive list coving off social media case studies from around the globe and across industries like non-profit to entertainment and from government to start-ups. The list covers companies such as:
Sony Ericsson, Addidas, and Olympus America
Freshbooks
PushingBack.com
Fairmont Chicago
Check out the list and this is something we should all be bookmarking [...]
Posted in Social Media Tagged Addidas, Fairmont Hotels, Freshbooks, Olympus America, Skittles, Sony Ericsson, Twitter Leave a comment
Learn why not all social media monitoring firms are created equal
Two weeks ago I put up one of my most popular posts Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide .. of 2009. I did the post for a lot of different reasons but mostly because I couldn’t find a really good list out there. I found a couple during my search; [...]
Social Gaming Summit: Notes, Metrics and Data
I didn’t get the chance to attend the Social Gaming Summit down in San Franscico today. I wanted to point to a couple sites that covered the event. Anyone into social gaming or using the idea of video games as a way to connect with your audience will enjoy the posts and slides. There are [...]
TweetDeck’s Multiple Accounts: How to make sure you only post to one account
With the recent launch on Tuesday of TweetDeck’s latest update and being able to manage multiple accounts. I’ve noticed more then a few people mentioned how they hope they don’t accidental post to more then one account. I’ve a quick tip I’ve found useful all week to help mitigate that risk.
Tip: Deselect all your accounts [...]
A comparison of social media tools
A few people having been wanting to see a deep comparison of the social media tools out after my post last week about Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide. There are a few books out there trying to do just that. Both of the options that I’ve come across are [...]
Posted in Social Media Tagged Social Media, Social Media Analysis, Social Media Bible Leave a comment
Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
My goal is to help put together a complete list of social media monitoring/listening tools out there on the market. We all know about Radian6 and Sysomos or even Rapleaf. But what about Infegy or even the new product from the team at Scout Labs. I’ve been looking for a great list the last few [...]
Posted in Social Media Tagged Radian6, Ripple6, Social Media Measurement, Social Media Monitoring, Sysomos 25 Comments
The Prototype Experience using Facebook Connect
The guys and gals over at Activision and Radical Entertainment have been working hard on Prototype and promoting it has E3 last week. I finally got around to checking out the website today and it’s using Facebook connect in a very unique way. Back story on the game:
You are the PROTOTYPE, Alex Mercer, hiding in [...]
Tim Stock’s What GTA Can Teach Us About Connecting with Consumers
Dave over at hard knock life pointed me to a great presentation from the Forward ‘09: Brandologie conference in Portland. The presentation was done by Tim Stock from Scenario DNA and he talked about:
What GTA Can Teach Us About Connecting with Consumers
View more Microsoft Word documents from Tim Stock.
What connected his whole presentation was his [...]
Also posted in Marketing Tagged Grand Theft Auto, Iron Man, Scenario DNA, Tim Stock, Transformers Leave a comment
Skittles Scandal: Final Results [Sunday April 12th]
Last month we had the Skittles experiment launch (Part 1, 2, 3, 4) around the world and everyone and their grandma had something to say about it. After tracking the campaign for the month of March and letting it develop for a couple more weeks, I want to dig deep a bit and look at [...]
Also posted in Marketing Leave a comment
Multiple Accounts in TweetDecK: Retweet or Mirror Your Posts