Author
Hi there! My name is Duane Brown.
I am a writer, strategist and researcher, not to mention a mean chef in the kitchen. I specialize in digital marketing, which includes search (PPC, SEO & link building), social media and web analytics. I write on this blog, do freelance work for various clients, maintain GameIndex and just to keep things interesting... I'm looking to launch a boutique e-com site.
You've may also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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- RT @tamera: Anyone interested in a marketing analyst role @ toronto based charity? @ or dm me for deets #Jobs 2 hrs ago
- I'm running a search on Marketing + Toronto.... and there are bout 50+ account that all tweeted the same press release. feels spam like. 2 hrs ago
- Hey @octahedron2009 .. I see that you are looking for freelance web designer. @AlanNowogrodski needs someone like that. 2 hrs ago
- RT @AlanNowogrodski: Looking for a freelance web designer in the Toronto area. <--WORK! 2 hrs ago
- RT @edlynne: @chriskayTO @larrylarry I love this idea. We wanted to start 'thatssorude.com' just for posting egregious TTC acts. <--love it 4 hrs ago
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Category Archives: Advertising
Why a Facebook Page is similar to nurturing a garden
I had the please of talk with an account manager this week about how a Facebook Page is like nurturing a garden. They both take time/investment, planning and passion.
Also posted in Branding, Social Media Tagged Facebook Pages, Feverbee, Media Snackers, Passion, Richard Millington, sales Leave a comment
Facebook: Video Game Social Ads [Online Advertising Project]
I’m decide today to start a new little project to collect pics of some of the gaming ads on Facebook. I’ve always loved the collections you see online for beer, holiday menus, icon sets and even Bettie Page. You can check out the new set here on Flickr. Of course I’ll be sharing this on [...]
Also posted in Social Media Tagged Facebook, Flickr, gaming, Online Advertising Project, Social Ads, Twitter, Video game Leave a comment
Selling Music Through Video Games aka Official Rock Band 2 Set List!
With E3 coming to a close this week and a few interesting news pieces coming out of E3. The one very interesting part that I loved seeing is the continued success of music based video games including Rock Band 2. You can check out the list of tracks here.
Guns N’ Roses new album “Chinese Democracy” [...]
Posted in Advertising Tagged "Castle Crashers", "Chinese Democracy", "Guns N’ Roses", "Rock Band 2", "Stream Videos", "xbox 360", "Xbox Live Gold", 360, MTV, Netflix, XBLA Leave a comment
Become One With the Game
Tim Zuckert, president-CEO of Shift Control Media, has penned a piece over at AdAge; Become One With the Game. He gives a nice overview of gaming and why more brands, Geico and Aflac, should get involved with video games.
Games are a reflection of your brand; they should be original and entertaining first and foremost.
Just as [...]
Also posted in Branding Tagged , "Burger King", "Sneak King", "Tim Zuckert", Advergame, Advergaming, branded-entertainment company, Branding, EA, Marketing, Xbox Games Leave a comment
AdverGames From Around The World
Here are a few advergames I came across over the last few weeks from around the world.
Sun Microsystems has a new game called Identity Hero, which has you play the role of an IT Manager. With the currengt shortage of IT workers and everyon trying to get people into the IT filed, this sounds like [...]
Posted in Advertising Tagged Advergame, Advergaming, Advertising, Crazy Kart, gaming Leave a comment
In-Game Ads Hits Saudi Arabia
OMD Digital is set to launch an in-game ads program in Saudi Arabia, which is the first of its kind in the Arab world.
“Gaming is a very significant hobby for the Saudi youth, both males and females,…
They are going to be targeting youth through Burnout, Guitar Hero, NFS Pro Street , Pro Evolution Soccer and [...]
Posted in Advertising Leave a comment
The Sims 2 + Ikea = Product Placement
Last week more then a few places were mentioning the recent partnership between EA and Ikea (here, here, here, here, and here). The Sims 2 IKEA Home Stuff Pack ships to retailers everywhere on June 23 in North America, June 27 in Europe and June 20 across the Asia/Pacific regions.
The Ikea UK marketing manager, Anna [...]
Advertising: What Caught My Eye & Mind Last Week
Last week has been crazy at work and there was more then a few items that caught my eye and mind last week in the advertising world. Here are a few of those things from the wired world:
A Kane & Lynch: Dead Men ad has been banned by The Advertising Standards Authority.
Nintendo has continued [...]
Posted in Advertising Leave a comment
Razorfish’s Digital Outlook Report 2009: Ad Exchange