Author
Hi there! My name is Duane Brown.
I am a digital strategist helping clients connect with their communities and stakeholders online. I've a strong passion for digital marketing and video games. Read my full bio or contact me if you wish to hire me for your next campaign or project.
You may have also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
Elsewhere Online:
12-year-old to write latest TV spot for Spore Hero
Blake Simons is one lucky kid. He re-scripted a TV ad for EA’s Nintendo Wii game Spore Hero. I was talking with a video game client last week that we need to get members of their community to become ambassadors for their brand. The community is going to do a lot better of a job selling the games and company to friends then they would with TV ads and magazine spreads. The hard part is finding those community members who are passionate it about the brand as they are. But once you find them…. it’s beautiful. You can check out Blake’s video here. Lets hope EA continues this trend of letting the community help shape some of their advertising.
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