PR: What Caught My Eye & Mind Last Week

Last week has been crazy at work and there was more then a few items that caught my eye and mind last week in the public relations world. Here are a few of those things from the wired world:

Check out how some of my fellow PR people are promoting the new Ghostbusters game. This Is Good Games PR. Read the comments to find out what gamers and fans really think of this PR campaign.

Pitching bloggers 2.0 style: Pitching is not what it use to be only a few years ago. Twitter, RSS and OXML are changing how we pitch online and how we have to get more personal when you pitch someone. Know how to pitch them and do it right the first time. H&R Block is using Twitter to change the game.

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