Tipster Thursdays: 5 Marketing Tactics For Qik

Tipster Thursdays is a monthly feature covering technology and how you can incorporate it as part of your marketing plan. We’re going to look at different pieces of technology like Twitter, Pingie, Wiki, SmugMug, Qik and delicious and show you 5 different and unusual uses for the technology. This weeks column is going to look at Qik

Qik enables you to share moments of your life with your friends, family and the world – directly from your cell phone! Keep your world in the know, share a laugh, tell engaging stories.

Qik is like YouTube for the live streaming generation. It’s still in alpha mode right now, but you can sign up for an account and start using the service. Provided you have one of the phones that the system supports. There’s a public FAQ, blog, over at the Qik site if you are looking for more info. Besides walking you dogs, there are some pretty interesting things you can do with Qik.

1. Stream a demo of your game at an event.
2. Incorporate Qik with Twitter for a community based interview.
3. Broadcast your location as part of an event at Penny Arcade Expo and give away (preview) copies of your game.
4. Setup a private Qik profile and use it to record feedback at events on your game as market research for your global marketing team.
5. Record walkthroughs of your game on the fly when the mainstream media gets it wrong.. a la EA vs Fox. Post those videos for the world to see.

As I mention, Qik is still in alpha mode right now. But as it opens up more people are going to start using the service. Robert Scoble, NewTeeVee and TechCrunch have all reported on the service within the last month. Live streaming video is the future and I think this is one of the services to watch for.

Related posts:

1. Helping launch Gamercamp Client: Gamercamp Website: www.gamercamp.ca Services: Market Research and Strategic Planning...
2. NXNEi Panel: Marketing your next video game is about visibility Monday night I submitted my idea for NXNE’s new interactive...
3. Events: PodCamp London & Digital Media: Experience Design Workshop I’m going to be at PodCamp London this Satuday (April...
4. Why I plan to attend less local events I’ve been thinking a lot over the last couple weeks...
5. Razorfish’s Digital Outlook Report 2009: Media Spend, Trends to Watch and Social Influence Marketing (SIM) I’m about 1/3 through Razorfish’s Digital Outlook Report for 2009...

Related posts brought to you by Yet Another Related Posts Plugin.