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Hi there! My name is Duane Brown.
I am a digital strategist helping clients connect with their communities and stakeholders online. I've a strong passion for digital marketing and video games. Read my full bio or contact me if you wish to hire me for your next campaign or project.
You may have also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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Monthly Archives: January 2008
Virtual Worlds: What Brands and Companies Are Entering For Profit
Here’s a table showing marketing activity across multiple virtual worlds. It’s not an exhaustive list, but it’s pretty close (and will be updated as and when).
Kzero put together this great chart. You would think with all the attention Coke gets in Second Life (here, here and here) that they would be the biggest markets [...]
Weekly News & Link Roundup: January 20 – 26, 2008
Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. This [...]
Kohnke Communications Is PRing All the Way To Court – Part Two
Last month brought word that Kohnke Communications was going to sue Perpetual Entertainment over a canceled game. Now just over a month later, it seems the case is being dropped following a mutual resolution.
“The parties have reached an agreement, but we can’t detail any further than that. Part of the agreement was that we [...]
Mochi Media Launches Contest
Worlds In Motion is reporting that Mochi Media has launched the “Flash Rock Star Games Contest” with Gaia Online.
Mochi Media’s online games ad network MochiAds has launched the “Flash Rock Star Games Contest” with Gaia Online, hoping to recognize talent among new Flash game developers.The three-month contest will accept game submissions to be judged by [...]
Branded Entertainment: A Growing Field For Video Game Marketing
Last October Sony launched an in-game ad group which was an announcement that in-game ads are real business. Sony Computer Entertainment Europe has just announced a deal with nDreams, which is launching a new division called Brandplay that will work on interactive entertainment for brands.
nDreams was founded by ex-Eidos executive Patrick O’Luanaigh in 2006.
O’Luanaigh previously [...]
Interactive Gaming: Wii-Like Game System Works With LCD TVs For Advertising
Last week at Consumer Electronics Association (CES) Reactrix Systems launched a Wii like gaming system for interactive advertising. My first gut reaction after seeing the press release was that this would be great for advergames.
The Reactrix technology is called WaveScape, and it was demonstrated on Samsung’s large-format 570DX display at the International Consumer Electronics Show [...]
Posted in Advertising, Video & TV Ads Tagged ConsumerElectronicsAssociation(CES), ReactrixSystems, Wii Leave a comment
Zynga Game Network: A Social Gaming Company
I was looking through the bookmarked items this morning in my rss feed and came across this story in the New York Times; More Than Games, a Net to Snare Social Networkers. The story talks about the Zynga Game Network, a company devoted to developing online games that work on the pages of popular [...]
Weekly News & Link Roundup: January 13 – 19, 2008
Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. [...]
Top Marketing Trends For Video Games in 2008 [IMO]
I don’t know what this year is going to hold for advertising, marketing and PR as a whole. However, I do know one thing for sure. It’s going to be another year of continues learning and change. After last weeks look at the year we left behind. I thought it would be a good idea [...]
Facebook: The Advergames are Coming… and they are bad.