Nielsen GamePlay Metrics Out

By Duane Brown | Published: July 31, 2007

Jeff Carnahan who works at Massive posted on his blog, In Game Ads Blog, last night and has a great rundown on Nielsen GamePlay Metrics Out. There are some interesting numbers in there. I love how we are just scratching the surface of in-game ads.

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Author

Hi there! My name is Duane Brown.

I am a digital strategist helping clients connect with their communities and stakeholders online. I've a strong passion for digital marketing and video games. Read my full bio or contact me if you wish to hire me for your next campaign or project.

You may have also come here because of my popular post: Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide
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